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Plant Engineer is the first choice route to marketing the complete range of products
and services essential for manufacturing, maintenance and safety engineering professionals.
If you have a marketing campaign and are trying to reach engineers to ensure machinery
and equipment is being operated safely, efficiently and in an environmentally-sustainable
way, the people with real purchasing power within industrial, manufacturing, military
or utility process sectors, regularly read Plant Engineer.
Plant Engineer offers a choice of multi-platform routes to market, combining the
best of print, online and ezines with lower rate card prices than before.
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Print advertising
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Full page
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£1300
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Half page
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£800
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Quarter page
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£450
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Covers
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£1600
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Advertorial
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Full page
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£2850
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Double page spread
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£4000
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Other options
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Belly band
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£4000
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Barn door
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£6500
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Die-cut front cover
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£8500
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Series discounts
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3 advertisements 10% discount
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6 advertisements 15% discount
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Online advertising
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Banners
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£500 per month
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Skyscrapers
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£650 per month
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Buttons
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£300 per month
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Leaderboard
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£500 per month
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Page peels
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£800 per month
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Advertiser Ezine
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Banners
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£750 per issue
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Skyscrapers
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£750 per issue
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Buttons
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£250 per issue
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Advertiser Spotlight Ezine
Plant Engineer’s combination of print and electronic delivery of your marketing
message maximises the impact of advertising budgets. Regularly, the ‘Advertiser
Spotlight’ ezine will summarise for readers each issue’s advertised products in
a timely, post-publication reminder. These rich-media html email broadcasts deliver
your message to a permission-based database of validated operations and plant engineers,
and can provide a valuable measure of reader interest in your marketing message
or product promotion. These fully tracked and monitored emails allow click-through
rates to be reported.
For each full page advertisement a 30 word summary and a logo or image of your product
or news announcement will be hosted in full on our new Plant Engineer website, with
links to your own site. Where readers are registered, name, address and job title
for each reader can be reported.
Plant Engineer’s website
Plant Engineer’s brand new magazine website will include high quality editorial,
a comprehensive supplier database and a searchable summary archive of every article
published over the last five years. It will host features and product news plus
relevant industry events. It will be highly optimised to improve search engine results
and to widen its appeal and traffic from the UK and overseas.
For online campaigns, a host of conventional and rich media advertising options
is available, ranging from traditional banners, buttons and skyscrapers through
to more eye catching options, such as video.
Supplier Directory
The Plant Engineer Supplier Directory is a detailed database of suppliers and service
providers, including motors and drives, hydraulics, pneumatics, instrumentation,
process automation, control systems, facilities management, energy management, test
and measurement equipment, and training to maintenance and consultancy services
and much, much more.
Using our search tool, operations and plant engineers and managers can search for
any product or service by supplier name or category type using industry recognised
classification terms or key word search.
Basic supplier information is included in the directory free of charge.
Enhanced listings provide the supplier with a 100 word sales description or company
profile, company logo and full contact details.
Preferred Supplier Status
Key Suppliers spending more per annum with Plant Engineer, which must include some
online/ezine advertising spend, enjoy the real benefits of Preferred Supplier Status
which are:
- Preferential positioning and highlighted entries in all Supplier Directory search
results
- Up to six current press release stories (with image) posted to you enhanced record
card - updated as often as required, links to your website.
- Brand promotion in monthly email to all registered email readers
Preferred Supplier Benefits
Higher traffic figures! Research results and evidence show that most website users
typically select suppliers from the first page of results when website sourcing
or browsing. On Plant Engineer, Preferred Suppliers’ names will always be presented
ahead of other suppliers. Website users simply have to click again to see all other
names returned in the directory search results.
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